Toyota Prius launched – Rs.27.3 Lakh price set

Toyota Motors launched the latest upgraded variant of its Prius recently, at the platform provided by the 2012 Delhi Auto Expo. The car is globally recognized as the pioneer and the market leader in bringing about new developments in Hybrid technology. Another noble endeavor by Toyota in its mission of serving the society has been the launching of its “Easy Seat”, which is a swiveling seat that has been customized to address the mobility needs of ‘special’ people. It is expected that the latest Toyota Prius is expected to be kept at a price range between Rs.27.39 Lakh to Rs.29.41 Lakh. This is the third generation of the Prius in the Indian auto market, which had been initially introduced in the Indian auto market in 2010. Hybrid technology has been the core focus of Prius and it is the first hybrid vehicle to be mass produced. Not only has the Toyota Prius been capable of delivering benchmark levels in terms of fuel efficiency as well as lower emission of carbon, the car has also revolutionized the auto market in numerous ways through its high technological design along with the power packed driving performance it offers. This has led to the car being acclaimed greatly across the globe.

Toyota Prius launched - Rs.27.3 Lakh price setThe Toyota Prius has always been much ahead of other contemporary cars by not only anticipating, but also answering the special needs of the environment. It has been acclaimed as a car that has been able to set a future benchmark. The car has been built on the basis of the trend setting technological features that has been acclaimed across the automotive world. The current model also comes with another incredible feature of Solar Ventilation. The Prius’ moon roof comes with an integrated solar panel that is able to generate electricity that is able to ventilate the cabin even when the car has been kept parked. The Remote controlled Air Conditioner that the car has allows the users to operate the air conditioner even before stepping into the car. Thus, the cabin temperature is perfectly in tune with your requirements, even when you have just entered the car.

The Sporty Design of its Exterior:

Innovation in design is seen in its front bumper and grille. The Prius also comes with new turn-on indicator having OVRM Retract, headlamps, along with new design of its alloy caps and its LED Tail Lights.

Premium quality and luxurious Interior:

The car has been provided with a latest Audio system that is equipped with JBL 8 speakers. It also has a Back Monitor and an USB port.

In the words of a leading authority of the company, the Toyota Prius has been an endeavor by the auto maker to provide the Indian market with an advanced hybrid technology in the automotive sector. The vehicle aims to encourage other manufacturers to participate in this segment, as far as the Indian auto market is concerned. The main aim of all the technological features that the car has been provided with is in lines with the commitment of the car maker towards a greener environment along with all the necessary convenience features that is going to be received by the consumers.

Toyota Prius interior Toyota Prius interior

Toyota Motors has always been committed towards serving the society and has been recognized as a pioneer in offering a lot of customer oriented features. This has also been the core philosophy behind designing the ‘Easy Seat’, which is an accessory recommended by TKM. This is a swiveling seat that has been customized to address transport related issues particularly for people, who are impaired with mobility issues. The Toyota Corolla Altis will be provided with this Easy Seat as a special fitment. This seat is going to cater to a vast segment of people and particularly the mobility needs of ‘special’ people, who can use these vehicles comfortably from now on. This Easy Seat is provided with a mechanism, which allows sliding and swiveling of the seat. The seat is user-friendly and can be easily turned and slid, therefore people having special mobility requirements can easily enter and exit the car. This has been specially recommended for people having medical ailments including arthritis and knee problems. The seat has received the certification of ARAI and conforms to all industry set safety norms. It is a recommended accessory from Toyota.

Toyota Prius in India

Toyota has kept the pricing of this Easy Seat at Rs.29,979 and the product has been offered with a warranty of one year. Authorities of the car maker have said that the Easy Seat has been solely designed as part of the global policy of the car maker to provide effective travel solutions for all sections of its customers and is going to enhance their experience about Toyota cars.

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