After the hiked excise duty on SUVs, the American Auto Major Ford, has said it is going to hike the price of its Flagship Endeavour SUV. The government has proposed to raise the excise duty from 27% to 30% during the union budget 2013.
Unveiling the new compact SUV, Eco sport in Mumbai, Joginder Singh, Ford India President and Managing Director said the price of the Endeavour will get an impact cause of the hike.
However, the new EcoSport might not be getting an impact on its price. According to Mr. Singh, the company will try its best not to let the prices get affected.
After unveiling the new EcoSport in Mumbai, Ford intends to showcase the vehicle in eleven cities including Delhi. Going deeper into the campaign of its largest product, Ford gave with Ecosport first of a kind test drive chance to a hundred consumers to share the experience with friends and family.
These 100 consumers will be chosen by a panel of jury who will evaluate the registration on basis of quality of content and votes. The experimental drive shall begin in May 2013.
Ford India has lined-up the EcoSport with 4-trims that will give customers the choice of 3-engine option with either manual or automatic transmission option in petrol.
Ford for the 1st time has offered its SUV with its very own award winner 1.0 litre EcoBoost turrbocharged engine. The EcoSport will also be the first to have a voice enabled system known as SYNC, which has been co-developed with Microsoft.