The BX7 SUV was unveiled at the Geneva Motor Show earlier this year and marked the return of Borgward, the company that declared bankruptcy in 1961 and has not made a car since. The BX7 is to first be released in Chinese markets, from where it will travel to Europe.
While not much is still known about the car, it is likely that it will be powered by a 2.0-litre four-cylinder turbocharged petrol engine that will give it a combined power of 296bhp in conjunction with the hybrid set up. The new model will also be an All Wheel Drive (AWD) and is likely to be mated to a dual clutch auto transmission. An in car connectivity system called “Multiple Interaction” has also been introduced by Borgward in the car.
In terms of proportion, the BX7 SUV is similar to the BMW X3, the Mercedes Benz GLC and the Audi Q5. It has a large front bar grille with the Borgward badge and has a sloping roofline that meets the rear spoiler mounted on the boot. The car will also have at least one hybrid engine option while more are still being worked on.
Borgward is looking to set foot in the market and sell about 800000 unites by 2020. A production ready luxury car is also likely to be revealed by the company at the Geneva Motor Show in 2016. Borgward already produces various Mercedes Benz models and will now start production with its own badging for the first time this century.