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Audi India concludes its Third edition of Audi Twin Cup







Audi, the German luxury car manufacturer, held the Third edition of the Audi Twin Cup – in Delhi, India. Six of the best technical teams and six of the best service teams from Audi dealerships across India participated in the exciting finals held for two days and competed for the championship title. Mr. Joe King, Head, Audi India, handed over the Audi Twin Cup trophy to the winning teams of ‘Audi Ludhiana’ in the Technology Category and ‘Audi Mumbai South’ in the Service category.

“The Audi Twin Cup underlines our customer centric approach and our constant endeavor to enhance our unparalleled service offerings. World-class service is increasingly becoming a deciding factor for customers and is the key to our success. At Audi, we demonstrate our premium services by keeping the customer at the center of everything we do. This initiative gives our Audi partners, who are committed to providing excellent services, with an ideal platform to demonstrate their expertise and efficiency,” said Mr. Joe King, Head, Audi India.

The Audi Twin Cup is traditionally an equal test of technical knowledge and systematic customer orientation. Only those participants who are able to combine both skills have a real chance of winning this challenging service competition. In the final, even greater emphasis is placed on close and efficient cooperation between technicians and service advisors – a decisive prerequisite for perfect all-round premium service across all areas at the dealership. The joint task for the teams was to diagnose the faults competently in prepared vehicles, find optimum solutions and exhibit exemplary personal skills when interacting with customers.

Audi Q3
The team from Audi Mumbai South demonstrated their perfection in service and emerged as winners in the keenly contested India finals; Audi Ludhiana demonstrated their perfection in Technical skills and emerged as winners in the category of technology.  Audi Hyderabad in service category and Audi Chennai in Technology secured second position.

“We are very pleased with the quality of technical knowledge demonstrated. Our technology and service teams scored well in an Audi AG moderated framework, which means that they were evaluated on the same level as other markets internationally. This exceptional performance in such a challenging environment is truly commendable. This initiative helped us to elevate the technicians’ importance and role in contributing to the success of Audi in India. This recognition we believe, will be one of the pillars to support our Audi partners to motivate their talented technical staff.” added Mr. King.

The Audi Twin Cup has been held once a year since 1996 worldwide. All members of the Audi dealer network participate in the championship.

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