Chevrolet
GM India Announces Price Hike from June 2013
Article by Hamza Ansari
Flowing with the stream of rising inflation, now GM is also doing the same by hiking prices of its whole product range from June 2013. Though the recently launched Enjoy MPV had been slated to position very competitively in market scenario, which now seem so be landing in a fuss due to this new yet aggressive step of its makers. The hike in priced is officially claimed via the statement of Mr. P Balendran, Vice President, General Motors India, referring:”We have decided to increase the prices of all our vehicles upto Rs.10,000 depending upon the model with effect from the Iast week of June on account of increase in transportation costs/logistics due to hike in diesel price. In percentage terms, [...]
Chevrolet Launches Enjoy MPV at Rs. 5.49 lakh
Article by Hamza Ansari
Chevrolet was vying for the MPV segment in India since 2012 Delhi Auto Expo, and now finally the American carmaker had rolled out Enjoy MPV on our local shores ranging in between Rs. 5.49 lakh and Rs. 7.99 lakh (ex-showroom Delhi).
Enjoy MPV is made available in options of seven as well as eight seating arrangement, simplified more subtlety in characteristics as per various trim levels, hosting a 1.3-litre diesel and 1.4-litre petrol under the hoods, and plants five-speed manual gearbox to drive the forces from rear wheels.
Talking technicalities, petrol engine yields 103bhp and 13.25kgm of torque, unlikely to that of 76bhp and 19.17kgm of torque from oil burner; capable enough to write down [...]
General Motors India Sales Surges by 2.4% in April 2013
Article by Hamza Ansari
General Motors was seen to be not doing so well for past some days but while announcing the results we found that figures were quite dominating in the industry, in spite of dwindling market conditions with rough patches.
Concluding the sales figure, it was revealed, General Motors India had sold 8196 vehicles in April 2013, registering a growth of 2.4% against the 8005 vehicles sold in the same period of last year. Listed below table says the whole cluttering data in a gist form, clearly speaking on every aspect of the carmaker.
Model wise sales break-up for April 2013:
Chevrolet Sail3436
Chevrolet Beat1986
Chevrolet Tavera1917
Well, the Sail moniker had sailed very [...]
Chevrolet India reveals online campaign for promotion of Enjoy MPV
Article by Ayan Sengupta
General Motor India had showcased its Chevrolet Enjoy at the 2012 Delhi Auto Show for the first time. The good looking and spacious Enjoy MPV (Multi-Purpose Vehicle) is expected to hit the Indian market anytime now. To promote the vehicle GM has announced an online campaign that is titled as ‘Enjoy Voyage’, this competition will allow the participants to win a new Enjoy.
This will be the first MPV from Chevrolet in the Indian market and will be standing straight against the market leader Maruti Ertiga.
The campaign seems quite similar to the Ford EcoSports Urban Discoveries program that was also started on the social media platform. Through the campaign a number of participants will be chosen [...]
Chevrolet Organizes ‘U First Camp’ in India
Article by Hamza Ansari
General Motors had announced ‘U First Camp’ for all the Chevy users in India. Being held at 250 dealers and workshops across the country, under this initiative one will get free service check up, discounts on mechanical and labor job undertaken, and complimentary gifts. The camp is scheduled for 3 days i.e. from April 19 – 21, 2013 (Friday to Sunday) between 10:00 am and 5:00 pm.
In addition to all the services, Chevrolet will also display their cars that are being on board under their moniker in India, so as to get clarification in customers’ perception and vision for their next vehicle purchase.
Commenting on this initiative, Mr. Rajesh Singh, Vice President, Sales, Marketing & [...]
