Mahindra Group worth $15.9 billion is the backbone of XUV’s success as it has drawn Indian lines across the global auto fraternity.
This Mahindra titled UV needs no introduction for itself though in any of the country it may be standing.
Recently, the Indian carmaker had rolled out a short film contest which was based on the theme ‘May your life be full of stories’ and had received over 200 entries. Only 23 of the short listed were encroached to make the short film in a given period of 10 days, as were provided with an XUV 500 for 5×24 hours long duration.
The winner was entitled to receive an XUV as his gift, while runners up would be consolidated with a Canon EOS 550D camera and APPLE iPad3.
Directors and their films which had received an honor in this contest are mentioned below in the following list:
Category Film Name Director
Best Film- Winner & Best story Deal Anshul Joshi
Best Film- 1st runner up & Best cinematography Elina Anupam Mishra
Best Film- 2nd Runner up Memorable Journey Taranjeet Singh
Audience Choice Award & Best music Junun Tharun Bhascker Dhaassyam
Best Direction Vanishing Hitch-hiker Abhijit Kokate
Best actor Shaadi Ka Driver Shaurya Singh
Best actress Disha Prashant Sehgal
Best Editing The Legend of Shyamlal Darzee Ankit Mehrotra
Judgment was carried out on the basis of clutter breaking ability in concept and execution (50% weightage), integration of XUV500 in the film (30% weightage) and technical expertise of film making (20% weightage).
Winning films are now already posted on the YouTube and if one wants to watch those masterpieces of creativity, can follow this link.