While we had made Maserati’s intentions of entering the Indian market clear earlier on, what was relatively unknown is that the Modena based company in partnership with the very successful Indian luxury retailer, Shreyans Group has already launched their range of cars in India. Yes, Maserati have begun their Indian operations and they have officially landed on Indian shores on 6th April 2011. The launch party was conducted in New Delhi. The Shreyans Group is no stranger to foreign brands having catered to various imported car and bike manufacturers. Mumbai would be the first city to have a Maserati show room in India in 2011 whereas New Delhi would be closely following with a show room opening there in 2012. Simone Niccolai , the Maserati Asia Pacific Managing Director who was present along with Ashish Chordia, the Chairman of Shreyans Group were both present at the unveiling of the Maserati cars.
Mr Niccolai said that Maserati, a Fiat owned company have a presence in as many as 63 countries now with Indian being the 63rd one. He also said that due to the rising income of the Indian populace as also the burgeoning sales of luxury cars in India, he is sure that Maserati brand would be well appreciated for its quality, performance and exclusivity. He also said that Maserati aims to sell atleast 100-110 cars in India by the next 4 years. He also said that the show rooms part would be multiplied to about 7 by the year 2013. Bookings have started and deliveries would be handled by Shreyans Motors. July-August is the time when customers can expect deliveries of their Maseratis. The company has 3 different types of cars in its range and those are the very famous Maserati Quattroporte which would sport a price tag ranging from Rs 1.23 crores to Rs 1.45 crores, the Gran Turismo range would have a go from Rs 1.23 crores to Rs 1.43 crores whereas the GranCabrio range would be available in only one trim and that is Rs 1.43 crores.