When nothing afresh to keep up the pace, it sometimes get beneficiary to pour the same old wine in a new bottle and flourish the shelf. And that’s what Volkswagen had kept doing for past many days. Launched a special edition of Vento with nothing big other than it on the sales chart, it is now offering the special version of the entry-level sedan in Highline and Comfortline trims.
For the Highline buyers, brand offers its Vento Magnific with Blaupunkt infotainment system accompanied by display units (front and rear both) and 3G internet connectivity. The Comfortline receives Garmin navigation, alloy wheels and scuff plates with Vento badges as standard. Apart from the said, either of the trims for Magnific edition at par the regular Vento gets dual-beam headlamps, flat-bottomed steering wheel with multi-function and dual-airbags.
Commenting at the launch, Mr. Michael Mayer, Director of Volkswagen Passenger Cars, Volkswagen Group Sales India Private Limited said, VW has always strived hard to deliver more value to the customers for every penny shelled. Vento Magnific special edition dollop in safety features and tough build quality, accompanied by high-end infotainment and navigation systems as well as alloy wheels, will be appreciated by the customers.
Alongside the launch, company also reported 10% increase in sales of February ‘15 against the same month last year. They say, launch of new Polo, new Vento and New Polo GT that took place last year, with the new Jetta that surfaced last month in India, had contributed a lot to the said improvements.