Daimler India Commercial Vehicles (DICV), which runs the Bharat-Benz truck brand, is readying the fabrication of Mitsubishi Fuso series of MCVs (Medium Commercial Vehicles) at its facility based in Oragadam, near the city of Chennai.
The said decision is a part of Daimler India Commercial Vehicles’ “Asian Policy” and the Fuso range of commercial vehicles will be sent to vital Asian as well as African nations.
The fabrication will start by the second quarterly period of the existing year (2013) and the trucks will be disclosed soon.
Asian zones such as Taiwan, Malaysia and Indonesia will be given more importance.
With the novel Asian approach, the auto firm is eyeing to sell approximately 5,00,000 vehicle units by the next two years period (2015) and 7,00,000 vehicle units by the next seven year period (2020).
Mr. Marc Llistosella, Managing Director and chief executive officer (CEO) – Daimler India Commercial Vehicles (DICV), stated, “We recently showcased the practicality of our ‘Daimler Quality-Made in India’ product idea with our landmark of more than 1,000 BharatBenz trucks sold in just a period of 3 months from its introduction during late September last year (2012). At the present, we are going another step ahead.”
“In our high-tech facility in the city of Chennai we have commenced production of BharatBenz and are all set to manufacture FUSO trucks under single roof. While we carry on focusing on the domestic market with our BharatBenz vehicles, MFTBC will service the growing demand in the Asian as well as African areas with its range of healthy FUSO trucks from the city of Chennai,” Mr. Marc Llistosella added up.
From the declaration, we can comprehend that the Fuso trucks, which are made in the domestic zone are merely for exports and it is doubtful that Daimler will roll out them in the Indian market.