TKM or Toyota Kirloskar Motor is right now enjoying the success of its products in the nation and now it wants to share the benefits with its customers. This idea generated the month long Summer Holiday campaign that has commenced from 16th April 2012 and will go on till 15th May 2012. This is basically a service campaign where free check-up and customized offers are being made to the car models of Toyota Kirloskar Motors. The extremely benefitting summer campaign will be carried out through the whole country at all the dealerships of Toyota. The Q class service experience provided by the Japanese automobile giant is widely known and appreciated along with its excellent product quality. This service campaign seems to keep the traditional brand image of the Japanese firm well settled in India.
The Toyota Kirloskar Motor will offer its customers a unique and genuine option of receiving a free twenty-point check up at its 2012 Summer Holiday Campaign service camps. This series of check-ups will make sure that the vehicle gives a flawless experience to the driver when turned on and accelerates on the road at its full capacity. The motive will be achieved by the satisfaction of the customer who has a trouble free ride and understands the worthiness of a well maintained vehicle. The offer takes all the Toyota cars for servicing at the dealerships of the company that is spread all over the nation. The customized offer is the best, for it gives the customers a free UV Protection on packages of parts repaired or replaced while there is also an attractive rebate on the renewal of insurance as well as on accessories. The lucky draw offer which is especially for the chauffeurs who are visiting the dealership in this month long service campaign would attract a lot of people and more of the chauffeurs.
One of the senior officials of Toyota Kirloskar Motors remarked at the beginning of the 2012 Summer Holiday Campaign that it is based on the firm’s approach of ‘customer first’, where TKM believes that they should come ahead in a distinguished manner to reach out to their customers. The firm strongly wishes to extend the promise of its Q Class Service to all its customers. Later the previous year the firm received a very nice response to their ‘Suhana Summer Campaign’ which made them come up with a fresh campaign again around the same time of year like it organised in year 2011. Since this campaign has been called upon at a time when the summer holidays will begin shortly, the customers will have ample time to get their cars serviced and geared up for long tours whileensuring comfort, safety and problem free driving under the summer sun.