Hyundai unified its used-car business under the brand name “H-PROMISE” globally, which was earlier known as “Hyundai Advantage”. H-Promise is a one stop solution to the needs of replacement customers.
Commenting on the occasion, Mr. B S Seo, MD & CEO, Hyundai Motor India Ltd, said, “With a strong customer base and a robust network established in the market, we are delighted to bring our used car business under the globally acclaimed H-Promise. H-Promise will be a unified brand that will offer our commitment for customer-oriented service and strive for customer satisfaction.”
Under the new initiative, H-Promise promises “up gradation to a bigger car @ lower EMI”. Hyundai Motor India too has sliced its used car website (http://hpromise.hyundai.co.in) , which is the brand’s online platform for Buying, Selling & Exchange of Used Cars. Hyundai Motor India currently maintains 335 operational dealers in 225 locations across India.
Benefits for Used Car Buyers:
- Hyundai backed warranty for 1 year OR 20,000 Kms (Whichever earlier)
- 2 free services
- Certified by Hyundai
- Cars refurbished with Hyundai Genuine Parts
- Non Accidental Cars (No Structural Damage)
Benefits for Exchange Customers:
- Best Price & Transparent 147 point evaluation
- Best deals on new cars
- Attractive Exchange Offers
- Assurance of car going into the right hands
- Hassle free Transaction
- Flexible down payment with Lower EMI
Shredding light on its sales, Hyundai recorded 70,000 exchanges and sale of more than 15,000 certified used cars during the calendar year 2013. And by the end of calendar year 2014, the Korean carmaker wants to inculcate 85,000 exchange sales, stretching the sales of its certified used cars to 18,000 with the operational dealership network climbing to 360 across India.