As per fresh reports, Rolex will be a long-standing associate of F1 by the coming year as Official Timekeeper and Official Timepiece.
This innovative affiliation with the pinnacle of motor sports bond two pioneers in their arenas who share fervor for presentation, accuracy, brilliance and improvement.
It is part of a planned move by the well known luxury watch maker to stress its sponsorship actions on projects selected for their sturdy symbolic importance.
Gian Riccardo Marini, Chief Executive Officer of Rolex SA stated, “This is a thrilling action for us at Rolex as the fit between F1 and our brand senses very natural and, like all great affiliations, wants little clarification.”
“In our respective areas, Rolex and F1 symbolize the strength of exciting activity, unmatched engineering and a tough desire to push the boundaries of expertise. These goals are extremely tempting to youngsters,” he added.
Gian Riccardo Marini added up, “Our self-winding mechanical watches – like the devoted drivers’ chronograph, the Oyster Perpetual Cosmograph Daytona – are crammed with technical improvement and human knowledge, all thanks to our masterminds’ and watch manufacturers’ fervor for detail.”