In a bid to thank the Indian public for their continued support for the long waiting periods of the Toyota Etios sedan, Toyota Kirloskar Motors have announced a free service campaign aptly named as Suhana Summer for all its models across India. As of now Toyota Kirloskar Motors boast of having about 122 dealerships across India. This free service campaign is mainly to encourage the customers to start giving their vehicles for servicing at authorized service stations rather than the road side mechanics. This Service Campaign would run across the length of April 2011 and starts from today. Deputy Managing Director, TKM, Sandeep Singh said that Toyota is the first company to have introduced the “Customer First” initiative thought throughout the world and also have started the Suhana Summer service campaign in April as this coincides with the summer vacations in India.
He further said that this checkups would give the Toyota customers to gear up their cars for the long summer journeys that they are expected to undertake in their cars. There would be a 20 point check which would be conducted on the cars and there would be many service packages offered to customers at a lower rate. These packages would have the general periodic service option or the annual maintenance program. Moreover adding a dose of pizzazz is the fact that customers coming in for the free checkup would also be entailed to 3000 lucky draw prizes as also gifts on selecting the various service packages. Chauffeurs can also delight in the fact that this campaign would offer something for them on a Lucky Draw basis per day.