Toyota commences its Monsoon campaign in North India

Toyota Kirloskar Motor Pvt Ltd will be starting its Monsoon Campaign in Northern India from the 1st of July. The campaign will be serving Toyota customers all through the month, till 31st July 2013. This campaign which is run every year has the tag of “Q service ke saath Monsoon offers ki barsaat”.

Toyota Motors Corporation, a Japanese firm, was started in the year 1937. It is among the top 3 automobile manufacturers in the world with respect to its production. When it comes to its annual revenue, it is the 11th largest firm. In the year 2012, Toyota had manufactured its 200 millionth automobile.

In India, Toyota works through its subsidiary, Toyota Kirloskar Motor Pvt Ltd. It is among the top 5 automobile manufacturer in India. This firm was established in the year 1997 with the partnership between Toyota Motors and Kirloskar Group. The company has its manufacturing plant in Karnataka in Bidadi area. The plant has an annual output of 80,000 vehicles. The company has another manufacturing unit in Bangalore in Karnataka. This plant has an annual output of 70,000 vehicles.

Toyota Monsoon Campaign

With the help of this campaign, Toyota will be inviting its loyal customers to help them with their cars. Toyota will be offering a “20 Point Health Check-Up” for their cars free of cost. This will check the car status and asses them for their monsoon performance. In monsoon, cars get very vulnerable and are often subjected to break downs. To ensure that its customers have a problem free monsoon, Toyota runs this campaign every year. Other attractive features of this campaign are availability of genuine Toyota accessories and service parts at discounted rates. There are various other offers and deals on used cars through U- Turn.

Toyota is a provider of high quality products. It is highly respected for its Q class service experience.

Deputy Managing Director as well as the CEO of Toyota Kirloskar Motors Pvt Ltd, Sandeep Singh, talking about this monsoon campaign said that “We at Toyota believe in

reinventing different ways to reach out to our customers with Q Class Service. This initiative will ensure further reinforcing a strong bond of trust which we share with our customers. This campaign will not only help our customers to service their cars and gear up their vehicles for long journeys but will also ensure safe, comfortable and trouble free drives during this monsoon season. At Toyota, this is our idea of Safety and care”.

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