Volkswagen India are definitely taking their time in launching the Volkswagen Passat 2011 model in India but then as they say “Patience bears fruits” couldn’t be more apt for this car. It is now said that the company would launch the Volkswagen Passat with the company’s class leading technology namely BlueMotion technologies. This is the same technology that Mercedes has coded as BlueEfficiency and BMW calls EfficientDynamics.This essentially means that the Volkswagen Passat 2011 in India would have brake energy recuperation, start stop, gear shift indicator, light weight alloys, DSG dual clutch gear box and also many friction reducing technologies in the engine department.
In a bid to promote the new car, the company is also looking set to launch a ‘Think Blue’ campaign in India. The Passat’s earlier generation didn’t sell quite well in India due to the fact that it wasn’t marketed properly by the company. In a bid to educate the car buying public about the benefits of the BlueMotion technologies, this ‘Think Blue’ campaign is been undertaken. It is been touted that this vehicle especially the diesel with the particulate filter would have class leading fuel efficiency. This is said to be achieved by the use of extra lightweight wheels, low-friction drive shafts, longer gear ratios and super reduced rolling resistance tyres. Moreover, the CO2 emissions would also be the talking point of this car with figures of just 128g/km been floated around. We of course at Indiandrives are just so eager now after hearing this news and can’t wait to get our hands on the 2011 Volkswagen Passat for a review.