Mahindra to keep the ball rolling, announced a special scheme, “Bankers’ Bonanza”, exclusively for bank employees. The initiative is introduced to mark the contribution of financiers across the nation for making customers realize their dreams of owning a vehicle in reality. As part of this initiative, Mahindra is offering bank employees benefits upto Rs. 25,000 on the personal range of Mahindra four wheeler vehicles.
The employees of all the banks across the country will be able to avail this benefit. The scheme will come in effect for two months starting July till 31st to August 2014. Bank employees can visit Mahindra dealerships to avail the offer.
Speaking on the launch of the scheme, Arun Malhotra, Chief Sales & Customer Care Officer, Automotive Division, Mahindra & Mahindra Ltd. said, “Financiers are an integral part of the automotive business model since a majority of vehicle purchases are finance based in India. The introduction of this scheme is our way of acknowledging the support and valuable contribution made by bankers and providing a further fillip to our relationship going forward.”