Kolkata, the city which has very less of automotive stuffs compared to other big cities of India. Thoughtfully, Ford India then decided to why not bestow it with some accomplishments from the industry.
So, in order to make the distribution more viable across the nation,, and particularly in that region, Ford India inaugurates a new warehouse in Kolkata which is actually the company’s fourth parts distribution center in the country, followed by Mumbai, Chennai and Delhi.
Inauguration was done by Nigel Harris, President, Ford India, together with Vinay Piparsania, Executive Director, Marketing, Sales and Service, Ford India, PK Umashankar, Vice President, Ford Customer Service Operations and Michele DeTombeur, Director, Parts Supply & Logistics, Ford Asia Pacific.
The warehouse is sprawled over 3,200 sq.m.
Expressing his views, PK Umashankar said, “Enhancing ownership experience is an intensive and continuous process, and a strategic imperative for Ford India. An important part of this endeavour is to keep improving our world-class after-sales offerings as we increase our footprint in India. With this new parts distribution centre, we will be closer to the dealer network improving parts availability, reducing lead time and enhancing overall customer experience.”
The new warehouse will enable a better turnaround time in delivery of parts and accessories to dealerships in East and North Eastern parts of India. The East Zone is a rapidly growing market for Ford India and the new centre will serve 28 dealer locations in this region.
“Together with enhancing customer satisfaction through improved delivery performance, this new centre supports our overall network expansion strategy and commitment to our customers in India. The strategic location of this centre will ensure that Ford dealerships in the East Zone will have enhanced parts availability, reduced transit time, lower transit damage and optimal inventory at dealer points, resulting in efficient overall operations and improved customer experience,” concluded PK Umashankar.